Tag: homogenisation

'Globalisation could lead to the homogenisation of world cultures, or to hybridisation and multiculturalism’ (Khorana, 2014) This statement delivered to us in our second lecture of BCM111 expresses the benefits, disadvantages, concerns and welcoming of globalisation. And the media plays a big part in this global change. Khorana defines globalisation as  'an international community influenced by … Continue reading Globalisation of Media and its effects on the world